Mad Men was another one of those shows I wished I could have gotten into, but just couldn’t. Don’t get me wrong, I loved the characters and their outfits were just perfection! But the story was a little to suburban gossip for me so I decided to nope on out of there! However, I did really love the mid-century style and jewelry of the characters.
What was beautiful about most of the pieces of the Mad Men women is that there was a lot of demi-parure pieces. A parure is a complete set of 2-5 pieces of jewelry with a demi-parure being only part of the original collection. When you see a woman wearing a necklace with a matching set of earring that is demi-parure. If she was wearing a matching necklace, earrings, brooch, bracelet, and ring she would be wearing a parure set.
Out of the 3 main characters in the show, Peggy was definitely the shyest and had a hard time I think trying different fashions. Her style was more reserved, almost minimalistic, in a way for that time. We usually would she her with a simple pearl necklace and pearl earrings however it complimented her plain look very well. Pearls were everywhere in Mad Men, but the single strand of pearls never goes out of style (ask Jackie Kennedy!).
Even on more dressed up occasions she has something simple on like in the picture below. That mustard, green color is something I have seen in a few pieces of the time and just love. Its such just a unique color that really catches your attention!
I couldn’t not throw this piece in here! Look at that HUGE daisy brooch! I don’t think the earrings would have been in a set with this brooch as they probably would have been smaller post daisy if they were a set. However the brooch is statement enough and goes perfectly with Peggy’s sweet, shy girl persona.
I don’t think I even really connected with the character of Betty, Don Draper’s ex-wife, and neither did he! She had that popular girl in high school vibe I didn’t care for, but her jewelry was certainly to die for! She often wore what you would have seen a rich suburban women wearing at that time and she was always well put together regardless of having 3 kids.
I don’t think her set in this image is demi-parure, however it does have a very Trifari look to it doesn’t it? I say that because of the varying pearl sizes and the separated larger floral styled links in her necklace.
Here is another one with the same style. I just love the look of small pearls that create a pattern like the small pearl flowers on her necklace. It's a classic, but fashionable look for a woman of her status.
I feel like the only thing I ever saw Betty in was a set of pearls, but there wasn’t anything wrong with that! Apparently she ended up becoming involved in politics so the pearls were understandable. When you think political women you think pearls! She always found a way to keep it fresh and beautiful.
I have to admit that my favorite character out of all the women is Joan. Even though she might be a secretary, she has more knowledge and influence than many of the men in the show and she uses it to her advantage very well. Not to mention her jewelry was off the chart!
Now it's hard to tell if this set is parure or demi-parure but either way its stunning! Her tassel necklace reminds me of a Monet necklace I had purchased which has 2 acorn shaped tassels that hid perfume! I wonder if she has any perfume in her pendant.
I just love Joan’s look here! This necklace again reminds me of a Trifari piece just because of the style of the large floral links. The black looks stunning on her!
One of the main pieces of jewelry I saw Joan wearing was a pen necklace. I’m not sure if it was popular during that time to be honest, however it certainly had a stand out look! I wasn’t too sure what it was a first and had to do some digging. Apparently the stylist for the show found that at a flea market which is even better!
Mad Men has been awarded many cinematic awards and has been said to have some of the most historically authentic details. If you didn’t know anything about 1960s jewelry you certainly could learn a lot from this show. I didn’t watch all the seasons, but I read something very interesting mentioned by Tom + Lorenzo which you can see in the promo pictures. As the story progressed throughout the 1960s, and into 1970 the jewelry changes.
There were style that were not worn, like hoops, for fear of being seen as “ethnic”. During the 1950s and 1960s the African American Civil rights movement was happening and you would have never seen a white woman doing anything to look even remotely close to that, but towards the end things got looser and women started experimenting with different fashion choices.
I’m definitely not a museum level experience, but pieces of that era have a certain style and look about them which the show follows very closely. Without actually see the backs of pieces it's truly impossible to tell if they were real (which I doubt they were), but at face value they looked pretty convincing!